Soumya Raj

Visual

Making technology intuitive, accessible and delightful for all ✨

Hello, I'm Soumya! A seasoned product Designer with 4 years of experience designing impactful products for the Next Billion Users of India. Currently leading design for Trains, Visas and Customer Support Solutions at Scapia Cards.

Scroll on to see my work ↓

Select Works

Simplifying your international Visa applications with Scapia

Designed the entire experience of the brand new Scapia Visas - our latest product offering tourist visas for 45+ countries at various levels - such as Instant Visas, Paperwork-free Visa, Sticker Visas, etc.

READ CASE STUDY

Building, leading, launching Scapia Trains

I led, designed and executed important design decisions to launch one of the two categories I built for Scapia, integrating flows powered by crucial IRCTC APIs.

READ CASE STUDY

Helping Jar users track their spends and investments better

I worked in the Retention and Engagement charter where I redesigned Spends Tracker, solving for glaring UX loopholes through gamification and personalization of our users' savings journey. This feature helped our users track and analyse their spends and save better.

READ CASE STUDY

Gamification and Delight for User Retention at Jar

Working as a designer in the Retention charter gave me many opportunities to focus on user engagement and incentivization. Through a deep analysis of user behaviour, data, combined with visual richness, I was able to transform, redesign and build many features at Jar. Here is a summary of some of them.

READ CASE STUDY

Designing a Search-First AI Scapia Support Assistant

Led the integration of multiple A/B Testing experiments for Call back/Call Scapia support features, AI chatbot integration, and explored a search first, voice enabled customer support assistant solution for Scapia Support.

COMING SOON